THE BRAND

We created UGOBET a brand new logo and also Brand Identity Guidelines to protect their brand across all of their major platforms. We created them a brand that we believed would engage with their target audience and also have a distinctive look and feel in the marketplace.

We believe that with UGOBET being in one of the world’s most competitive markets we really had to create a unique brand. We wanted to break away from the herd and stand alone. We want UGOBET to be the new powerhouse of the online gambling market. The campaign kick started a new wave

We have created in collaboration with UGOBET numerous advertising campaigns, promotions & social media campaigns. Look forward to seeing more of them in 2016 they will be disrupting the internet.

We worked closely with our client on building the look and feel of a website that encompassed community, for them it was not just about gambling but creating a community that shared experiences with the close working partners.

We worked closesly looking into all aspects of the branding ranging from desktop logos all the way down to favicons and app placements for the brand.

The average gambler according to recent studies shows that we spend 90 minutes a day glued to their phone or on the computer! We realised that the vision for the website had to be more than just content but be visually gauging and inviting.

With such a wide variety of games online we wanted to make sure that UGOBET’s catalogue was engaging and the games on offer were very clear and precise in their offerings.

UGOBET’s brand value’s are simple… Integrity, Honesty, Value, Responsible & an Ethical approach. These are the reasons why DREAMRANDOM were happy to partner with UGOBET.