Tag: Startup

Let’s talk about startups?

A startup is an entrepreneurial venture or a new business in the form of a company. A partnership or temporary organisation designed to search for a repeatable and scalable business. These companies, generally newly created, are innovative in a process of development, validation and research for niche markets.

The term became popular internationally during the dot-com bubble when a great number of dot-com companies were founded. Due to this background, many consider startups to be only tech companies, but this is not always true. The essence of startups has more to do with high ambition, originality, scalability and growth.

Which are their characteristics?

Nowadays all companies should embed these features:

  • No politics; ideas judged on their merits, not because of who brought the idea.
  • It is not work but a mission… A goal to achieve.
  • No mediocrity; you need to take risk.
  • Liquidity; you should to have enough money to start.
  • Equity; everyone is doing something important for the startup.
  • Perfect alignment; people placed in their ideal & productive position.
  • Excellent communication; speak fluently between your team so everyone is on the same page
  • A strong leader; someone to follow by example and is responsible.
  • Proactive; understand your clients needs and act upon them.
  • Enthusiasm; short but energetic and direct meetings.
  • Atmosphere; create an environment when work seems more relaxed and enjoyable.
  • Integrity; fill your team with confidence about what they do.

How SEO can help a small business?

Companies that are born in the digital era have adapted to SEO. Using SEO from the start makes the business grow steadily and can be managed well.

How can SEO help your business?

A simple analogy with an offline method; imagine that you could move your clothing store… anywhere…

How quickly you will place it in London? or New York?

Sure would get more customers being in the center of London.

Well, SEO gives you that possibility, you can appear on the first result of a search engine with many visits and once you’re there… you’re done!

So, SEO can help small businesses because it’ll increase the visitors of a website and in such a way you can be more popular. This in turn will hopefully lead to an increase sales.