PPC, or Paid Search Marketing is the quickest and most controllable way to get your website to the top of the search results when people are looking for your type of business, and because you pay per click, it is easy to control the budget and return on investment for your campaign.
Our PPC team have been managing PPC adverts since they first appeared in the UK. Over this time we've developed our own unique methodology for managing campaigns from the small start-ups (with ambitious growth plans) to the very large established leaders in their sector.
If you already have PPC accounts that you'd like our thoughts on, then you can request a PPC audit here.
WHAT IS PAID SEARCH?
Paid Search Advertising or PPC (Pay Per Click) is one of many marketing avenues that businesses take to get their listings higher on search engines. The service is acquired by purchasing the sponsored advertisement.
WHY IS PAID SEARCH IMPORTANT?
Paid search is instant action for your business. You can see yourself making an impact on search engines & on page one within hours. Like anything, if it's managed right, Paid Search can be an extremely powerful tool to have at your disposal. When competition is strong and you have to stay ahead, experienced professional management is key. Have control over your outcomes. Whether that is costs, sales, ROI or revenue.
WHY LET US HANDLE YOUR PPC MANAGEMENT?
The focus is always on ROI. Forget spending more and more money chasing potential clients that don't convert, we're not interested. From the very beginning we will focus on your business and work closely with you to ensure your account is fully driven to bring in sales, which leads to revenue. You can throw a huge net hoping to catch the right fish or you can find the right bait and increase your chances of success.
WHAT IS PPC REMARKETING?
Remarketing is a very clever instrument which allows you to show ads to people who have previously visited your website or used your mobile app. When someone leaves your site without purchasing anything or completing a type of form, for example, remarketing helps you reconnect with him or her. So as they continue browsing the web, relevant ads will appear. Not only on the web but mobile apps too.